Penguin Random House
(Case study)
Penguin Random House & Ebury Books
Penguin Random House and Ebury Books retained REGO Creative to deliver across PR events, creative production and digital marketing. The work spans author launches, brand partnerships and live reader experiences, each requiring content that is press-ready, on-brand and built to perform across multiple channels from day one.
Industry
Publishing & Media
Timeline
Ongoing
Client
Penguin Random House
Services
pr & EVENTs
Creative production
Digital marketing
(The work)
We deliver the coverage, content and digital output that keeps one of the world's most recognised publishers performing at every touchpoint.
PR Event Coverage
- Full photography and press coverage across author launches and brand partnerships, producing editorial assets built for immediate media distribution.
- On-the-day production across events including The Rider Reset in partnership with Rituals, executed without disruption to guests, talent or press.
Creative Production
- A complete asset library produced after each event: press kits, trade materials, in-store display and digital content, all delivered without a second production phase.
- Creative direction maintained across a varied publishing slate, giving each title a distinct visual identity within a consistent wider programme.
Digital Marketing
The Impact
2
Events delivered
2
Brand partnerships secured, Rituals and Re:Mind Studio
48hrs
Press-ready assets delivered
1m+
Combined audience reach across Penguin and author channels
(Testimonials)
What our clients say
In publishing, timing and quality are non-negotiable. REGO Creative understands that and delivers on both, without exception.
Holly Stratford
Editorial Director, @eburybooks @penguinukbooks
