
The brief
Nuun Cakes London makes bespoke cakes that are works of art. Founder Nour wanted the brand’s presence to match the standard of her work and attract clients who value it.


Approach
We defined Nuun’s messaging, visual direction and online presence, and built a creative framework that shapes how every design is presented, from enquiry pages to social.

Identity
Two seasonal shoot campaigns produced a library of campaign photography, product imagery and lifestyle content, ready for every channel.


In the world
We continue to support the brand with website development and seasonal content, including the return of Come Home, Nuun’s intimate Sunday morning gathering.
Outcome
Forbes featured Nuun in its guide to the spots to have on your radar in London for summer 2026, calling its sculptural celebration cakes some of the city’s most covetable bespoke creations. Our launch campaign sold out 200 cake jars in two hours, inbound enquiries grew by 48% and content engagement tripled.

Case study
Nuun Cakes
“Nuun finally looks the way it feels. Every piece of content REGO Creative produces represents the brand exactly as it should.”
NourFounder, Nuun Cakes
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200 cake jars sold out in two hours
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